
So there I was, trolling my local grocery store ("Ralph's," if you must know) for Halloween items.
Sure they had the obligatory aisle of candy, all the usual suspects, nothing new.
Grocery stores are mainstream. You're not going to find anything crazy there.
A package of plastic spiders... a pumpkin carving kit... and too many candy bowls that have a hand that bends to grab you when you reach for it. Yawn.
I pushed my wobbly wheeled cart (why do I ALWAYS get the wobbly wheel?! It's statistically impossible!) down away from the orange and black-- resigned to just buy my food staples and go home.
I went down the cereal aisle looking to see if the General Mills monster cereals would turn up. I love the monster cereals. Grew up with them. Actually I grew up with Frankenberry. It was the only one my local, rural grocery store carried. I longed for Boo Berry. So much so that I didn't have my first bowl of it 'til I was a fully functioning adult approximately 11 years ago. Ohhhhh that first bite of Boo Berry. Nothing like fulfilling a childhood dream.
Where was I?
Ah yes!
It being Halloween time I always look forward to the smiling visages of my cartoon dracula, Frankenstein and ghost marshmallow cereal pushers.
But nothing in the cereal aisle.
Lame.
So imagine my surprise as I happened upon this standing display of Boo Berry and Frankenberry Fruit by the Foot in the juice aisle!
The juice aisle?
Ummmm juice is made from fruit... this is Fruit by the Foot... ummmm... you're reaching here grocery store dudes. Reachin'.
Now these treats are nothing new. Other blogs have posted about them for a number of years. But every time I read those other sites all I could think was "Where are MY sugar cereal rolls of goodness?!"
Ah... well... here they are.
Aisle 9.
So how do they stack up now that I've finally tried them?

PACKAGING:
The box is simple. Just the smiling visage of the appropriate monster in the applicable color. (Though I actually thought to myself, "Why don't they have Count Chocula too?... Oh... oh that'd be gross.")
Inside, the individually wrapped packages continue with the theme. I like that. Sure they could have just had silver foil and been done with it. But they took the time to carry over the design. They'd make good hand outs for trick or treaters because of that.
Nice work, Fruit dudes.

FLAVORS:
Boo Berry: Tastes berry-like. A flavor I would expect to find in Berry Flavored Skittles. Does NOT taste like the cereal. (Not that I care, but if there are purists out there.)
Frankenberry: It's strawberry Fruit Roll Up. Plain and simple.
Interesting note: I don't know if you can make it out in the photo, but Boo Berry has a wavy line down the middle of it that allows you to halve the strip when you pull it off. Something Frankenberry is lacking.
Why did they do this? Is it supposed to be a wavy-ghost line? Is Boo Berry too intense that you really should be taking moderate doses? Can I tie a bow-tie like Boo Berry wears using a wavy piece? Mysteries.
Boo Berry also has a flavor smudge down the side of it too. If I didn't know better I'd think they didn't clean the roll press properly. But I'm going to guess it's a flavor smudge of ghostly goodness.
Winner: Boo Berry! (Wait, was there a contest?)
Final verdict: I'm glad I tried 'em once. I definitely enjoy my monster cereal graphics at Halloween if I can't find the cereals. I think it'd be cool to hand them out to trick or treaters, but at $2 a box (on sale!) that could get costly if you have a high traffic house.

Lastly, I found this awesome standee at the front of the store! Discount tickets for Universal's Halloween Horror nights! It warms the heart to see Freddy Krueger's burnt visage staring me down.
What have we learned?
Look around your store! Just because there's a dedicated section to Halloween, doesn't mean there aren't some hidden gems too.
Important safety tip, thanks Egon.